It may come as a surprise that many services we classify as “wellness services” do not require a state-issued license, either for the practitioner delivering the service or the business offering the service. Some practitioners believe that a certification from a wellness education provider, such as for health coaches, reiki practitioners, mindfulness practitioners, personal trainers, […]

If you are a health provider or wellness professional, you may wonder whether and how you can use social media influencers and other experts who might be willing to give testimonials about your wellness services or products. What are the legal guidelines you should follow when engaging with influencers? Social media posts should be treated […]

In December 2022, the Federal Trade Commission (FTC) issued a document entitled Health Products Compliance Guidance. Any wellness professional, whether you are a health coach, functional medicine provider, integrative health provider, holistic health provider, naturopathic doctor, chiropractor, or wellness business owner, should understand the FTC guidance. This is particularly true for those wellness providers who […]

Ever heard this one before? “I saw a Facebook ad for a supplement that’s supposed to be great for weight loss. Should I try it?” Most health coaches hear this from a client at some point. It’s such a common question that many health coaches even find themselves thinking about selling the supplements to clients […]